How to Convert Product Descriptions into Sales?
Product descriptions are often written purely for promotional purposes. However, during the sales process, these descriptions directly affect the clarity of the offer, the accuracy of the order, and the consistency of the invoice. When product information is left out of the sales process, the process is prolonged, and the sales representative has to explain the product again at every step. In this article, we discuss how product descriptions become an integral part of the sales process and translate into sales on Entranet.
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